Why surveying your customers is smart business

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Feedback is one of the most important things you can receive for your business. Without it, how would you know what your customers want, what they like, what they don’t like, and what you can improve on? Living in such a quantitative world – where everything can be measured-  why wouldn’t we use the data gathered from our customers to improve how we interact with them? Continue reading “Why surveying your customers is smart business”

Starting a business? Here’s what you need to know

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Starting your own business can be both an exciting and scary endeavor. Not only will you need passion and perseverance to weather the ups and downs, but you’ll need to be prepared well in advance of putting up that Open Sign if you want to make it in the long run. If you are thinking about starting your own business here’s what you need to know to get started. Continue reading “Starting a business? Here’s what you need to know”

Here’s Why You Should Want to Support Local Businesses

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There’s been a shift in recent years that has taken consumers away from the big-box retailer. Countless people are craving a more personal experience and it’s easy to do that right here in Northwest Connecticut. Continue reading “Here’s Why You Should Want to Support Local Businesses”

Is it time to grow your small business?

Sales are great. Customers keep coming back. Your cash flow is positive.

Congratulations! It sounds like your small business has successfully capitalized on a great idea. It might be time to expand.

At Litchfield Bancorp we know that small businesses are the workhorses that drive the U.S. economy.  We love seeing them grow and prosper. 

Continue reading “Is it time to grow your small business?”

5 small business start-up must do’s

We applaud the entrepreneurial spirit of those who take the plunge to start their own business. Whether you will be cleverly filling a retail niche or hanging a professional shingle, there are “must do’s” that apply to virtually all start-ups.

A key takeaway is that even if you are striking out on your own as a solo practitioner, you really do have to build a team to be effective and successful. Most of our tips involve making sure you have the right folks in place to support your nascent enterprise.

When planning your business, add these five “must do’s” to your agenda:

Continue reading “5 small business start-up must do’s”