How to Protect your Patient’s Data from a Security Breach

Subscribe To Our Blog

Data breaches can be devastating, and healthcare organizations continue to account for a significant share of reported data breaches. Why? Health care facilities carry some of the most sensitive data files, supplying hackers with the intel that has limitless potential to not only effect the health care organization that they have infiltrated, but also the patients involved in the breach.

No company is immune from a security attack or breach. Keeping patient, clinic and hospital information secure is critical, but that’s a challenge that is becoming more difficult to address as the number of attempted breaches rises. Breaches occur due to email security, lost devices, poor network security or hardware intrusion.

Continue reading “How to Protect your Patient’s Data from a Security Breach”

Back to School and Insurance – is your college student covered under your policies?

Subscribe To Our Blog

Heading off to your first semester of college can be both an exciting and emotional time, and not just for the student! One often overlooked item is insurance. Should your college student remain on the family’s auto policy? Are their personal belongings covered if there is a fire or theft in the dorm, or they lose them? What happens if they are sick and need to see a doctor, are they covered?

Continue reading “Back to School and Insurance – is your college student covered under your policies?”

Increase your donation dollars with payment options

Subscribe To Our Blog

With the popularity and ease, it’s no surprise that online fundraising raises millions of dollars in charitable giving for the nonprofit industry every year. To increase your donations, it’s important to provide your donors a variety of ways they can help support your organization.

Taking advantage of every donation opportunity is an important priority for any nonprofit organization. If you’re planning to grow your donation growth for the next fiscal year, here are five tips that may help.

Continue reading “Increase your donation dollars with payment options”

Non-Profits: Setting expectations with your Board of Directors

Subscribe To Our Blog

You’ve been asked to sit on a Non-Profit Board of Directors – but do you really know what that entails?  Did the Executive Director set some clear expectations with you?  If the answer to both of those questions is “No” – you aren’t alone. 

Non-profit CEOs and Executive teams often struggle with board members either not meshing with their culture/core values or the most popular complaint is “They just aren’t active”.

Continue reading “Non-Profits: Setting expectations with your Board of Directors”

How Digital Marketing changed the B2B Customer Experience

Subscribe To Our Blog

It’s the great debate:  Has the use of Digital Marketing such as email, texting, and social media changed the customer experience for the worse or for the better?

For the most part, we are in “Camp Better”. 

Continue reading “How Digital Marketing changed the B2B Customer Experience”

Health Care Marketing – What Works Best?

Subscribe To Our Blog

It’s not news to anyone living in the U.S. that our health care system is changing, evolving, and moving at lightning speed.  With rampant consolidations, rise in consumer health care costs, and the emergence of MedTech and online doctors – how do health care providers keep the customers they have and woo new ones? 

Continue reading “Health Care Marketing – What Works Best?”

Identifying Phishers, Scammers and the “Alleged Debt Collectors”

Subscribe To Our Blog

Hackers and scammers have honed their craft to the level that even the savviest become victims.  From spoofed email accounts from well-known banks and credit card institutions alerting individuals their account has been compromised to robo-phone dialers with local numbers who appear to know quite a bit about you – the situation with ID theft and social engineering is only going to get worse.

Continue reading “Identifying Phishers, Scammers and the “Alleged Debt Collectors””